July 11, 2023
Online Grocery Pricing 2023: Custom Research and Roadmap with Mercatus & Brick Meets Click
No items found.
Complete the form below to instantly download this month's dashboard.
Search by topic
Brick Meets Click is proud to collaborate withMercatus (MCT) on this important work, which comes at a time when it’sonly getting harder to compete against much larger rivals like Walmartand other national grocers.
MCT’s report makes the case for why a new pricingparadigm is a good fit for regional grocers and offers a framework forimplementing the elements of this progressive approach. This includes:
- Getting fresh insights into how customers perceive and/or respond to online grocery pricing.
- Seeing how explicit costs can shape customerbehaviors in ways that assist the grocer in reducing the cost offulfilling an online order for Pickup.
- Helping online customers save money by giving them more control and choice.
What makes this resource so valuable is that itguides you step by step through this approach, and highlights key issuesto consider, analyze, and agree on internally.
As a result, the framework can help regionalgrocers develop a more sustainable online strategy in which pricing’srole better aligns with customer expectations and competitivepositioning.
Click HERE to read and/or download this new research report.
Insight-driven advocacy for Grocery
Retail success.
© 2024 Brick Meets Click - all rights reserved - unauthorized use prohibited.