PJ Stafford’s wide range of experience make him a great
source for thinking about how ecommerce might transform the grocery
marketplace. Here, the Co-President of Honest Green, the ecommerce
division of UNFI, talks with us about why he's convinced grocery is
ready to move into the mainstream of ecommerce, how
natural retailers and supermarkets can serve the “Long Tail” needs of
customers, and what retailers
need to do to take full advantage of the opportunity.
The list of ten online grocery shopping services recently published by
Mashable sparked several thoughts for us about differentiation, segmentation, economies of scale and what to expect in the future.
Every retailer wants a straightforward way to jumpstart the
sales of underperforming stores or maybe their entire chain. This 12-minute presentation is
an easy way to see if the growth platforms in The Playbook for Success
can be of value to your company.