segments

What's New

CONTENT CENTRAL is the place where you can always find clear, commercial-free perspectives on how digital technology is impacting the shopping experience. 

Blog

WHAT WE'RE THINKING

Grocery ecommerce: the long tail, the last mile, and the future

August 19, 2014 by Bill Bishop

PJ Stafford’s wide range of experience make him a great source for thinking about how ecommerce might transform the grocery marketplace. Here, the Co-President of Honest Green, the ecommerce division of UNFI, talks with us about why he's convinced grocery is ready to move into the mainstream of ecommerce, how natural retailers and supermarkets can serve the “Long Tail” needs of their customers, and what retailers need to do to take full advantage of the opportunity. 

 full post
view all posts

The Lookout

WHAT WE'RE SEEING

Thoughts on Mashable's Online Grocery List

The list of ten online grocery shopping services recently published by Mashable sparked several thoughts for us about differentiation, segmentation, economies of scale and what to expect in the future.

view all Lookout items


Papers

WHAT WE'RE STUDYING
view all papers