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What's New

CONTENT CENTRAL is the place where you can always find clear, commercial-free perspectives on how digital technology is impacting the shopping experience. 

Blog

WHAT WE'RE THINKING

Grocery ecommerce: the long tail, the last mile, and the future

August 19, 2014 by Bill Bishop

PJ Stafford’s wide range of experience make him a great source for thinking about how ecommerce might transform the grocery marketplace. Here, the Co-President of Honest Green, the ecommerce division of UNFI, talks with us about why he's convinced grocery is ready to move into the mainstream of ecommerce, how natural retailers and supermarkets can serve the “Long Tail” needs of their customers, and what retailers need to do to take full advantage of the opportunity. 

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The Lookout

WHAT WE'RE SEEING

Four questions for this generation of delivery start-ups

The recent New York Times article on delivery confirms that it's  the toughest problem to solve as more food and consumable buying shifts online. To date, startups and new entries into delivery are still generating more smoke than fire.

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Papers

WHAT WE'RE STUDYING
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