CONTENT CENTRAL is the place where you can always find clear, commercial-free perspectives on how digital technology is impacting the shopping experience.
Elliott Grant’s 20+ US patents testify to his love of finding elegant solutions to hard problems. Among his creations is a technology that enables capture of supply chain insights on over $10bn worth of products a year. When we heard he was working on an app that helps consumers connect their food shopping with their nutritional needs, we wanted to know more. Here, he talks with us about how shoppers use the app, how it personalizes nutrition scoring for individual products, and what retailers can learn from the data it generates.full post
Every retailer wants a straightforward way to jumpstart the sales of underperforming stores or maybe their entire chain. This 12-minute presentation is an easy way to see if the growth platforms in The Playbook for Success can be of value to your company.full article