Customers increasingly go online for information and
services, so retailers can use the web to give their customers “more of what
they’re looking for” – but it has to be delivered in a way that’s easy to
access and use. That’s why we like Relay Foods’ expanded nutrition label.
Elliott Grant’s 20+ US patents testify to his love of
finding elegant solutions to hard problems. Among his creations is a technology
that enables capture of supply chain insights on over $10bn worth of products a
year. When we heard he was working on an app that helps consumers connect their
food shopping with their nutritional needs, we wanted to know more. Here,
he talks with us about how shoppers use the app, how it personalizes
nutrition scoring for individual products, and what retailers can learn from
the data it generates.
PJ Stafford’s wide range of experience make him a great
source for thinking about how ecommerce might transform the grocery marketplace. Here, the Co-President of Honest Green, the ecommerce
division of UNFI, talks with us about why he's convinced grocery is ready to move into the mainstream of ecommerce, how
natural retailers and supermarkets can serve the “Long Tail” needs of their
customers, and what retailers
need to do to take full advantage of the opportunity.
“sharing economy” is not a fad according to research studies, and in fact it’s
becoming a larger part of the way many people around the world buy and access
goods and services. Nielsen recently found that more than half of those
surveyed in the US were “willing to share or rent personal assets for financial
gain” and more than 40% would be willing to lease goods and services.
It’s hard for most of us to imagine how rapidly retailing
can change, but in Shanghai, Tony Zhang saw a big opportunity that others did
not – and then he drove changes that transformed organic vegetables into
luxury products in China. What he did holds lessons for others driving innovation in retailing.
Restaurant carryout is the main “home meal replacement” today,
but there’s a new online competitor for this potentially profitable market:
meal kit companies like Blue Apron and Plated, which are essentially kitchens
that blend data and ingredients to produce a service efficiently.
Generating growth in today’s flat economy is one of the problems
that keep retailers up at night these days. Taking share from the competition is always expensive and frequently unprofitable, so where
else can they turn? Consider disruptive innovation. Here’s one example.
Supermarkets need to find new ways to grow, but until now most of the
ideas haven't really taken off. First, it was Whole Health and meal
solutions - more recently in-store clinics looked like they had
potential. Kroger’s purchase of Vitacost.com shows where they are
placing their bets, i.e. in fast-growing categories such as healthy
living at a lower cost and new channels e.g. ecommerce.
Walmart offered a vision of where food and grocery retailing
is headed at its annual meeting that includes smaller formats and increasing
ecommerce integration. Watching the largest retailer in the world test and try
out different strategies to address changing shopper needs and behaviors raises
some fascinating questions for the rest of us as we struggle to re-invent
NEW FEATURE!!! Audio insights from Bill Bishop. CLICK HEREto hear what Walmart's experiments mean for other grocery retailers.
Winning in today’s retail food marketplace turns on
delivering a better shopper experience, but exactly what that looks like isn’t
always clear. VineMarket.com's newly rebranded site goes
a long way in delivering a better shopping experience for people who have to manage
I've been watching Bob Wheatley bring a fresh consumer marketing perspective to a retail reinvention project, and I'm impressed with his ability to see where consumers are headed. He combines the skill and discipline of an accomplished CPG marketer with the quick reflexes of a successful retailer – important talents to bring if you want to play successfully in the brick meets click space. Here's our conversation.
A technology-enhanced fork will now let you know when you’re eating too fast. This type of digital feedback
isn’t for everyone, but it can effect positive lifestyle changes for
those who are inclined to pay attention to it.
many, eating local means increasing the consumption of food produced in the
vicinity of where they live, but the work of Incredible Edible makes it clear there’s
a lot more to it than minimizing distance to market.
Find out how leading CMOs are meeting the changing needs of their more empowered customers in this new report. It clearly illustrates the connection between customer retention and engaging the unique needs of customers, and then
shows how a range of retail verticals achieve this goal.
is now joining Nordstrom’s and the relatively small number of retailers who’ve made
the financial commitment to rebalance their business models and store
environments to better serve 21st century shoppers.
The place to explore and discuss innovative ideas, concepts, and business models that improve shopper access
to the information, products, nutrition, medication,
and services needed for their health and wellness.